October 21, 2022
The College of Wyoming’s Wyoming Heart for Entrepreneurship and Innovation (WyCEI) has began a brand new speaker and workshop sequence that goals to encourage and have interaction new and present entrepreneurs across the state.
The inaugural workshop, an academic occasion educating folks entrepreneurial instruments, will probably be Wednesday, Oct. 26, from 6-8 p.m. in Room 251 of the Engineering Schooling and Analysis Constructing. Mild meals and drinks will probably be supplied. The dialogue additionally will probably be streamed on-line by way of Zoom for folks throughout Wyoming at https://uwyo.zoom.us/j/96189040889.
The workshop, “The Solely Distinction: Branding for Differentiation,” will function Dan Lee, chief inventive officer of Solely Co., primarily based in Sheridan.
Lee will first lead a dialogue on branding — together with branding fundamentals, particulars on Solely Co.’s course of and issues he has discovered. This will probably be adopted by a hands-on interactive train. Contributors will select an present model and reverse-engineer a model map in a approach that highlights how a model features in the actual world and what these firms may have thought of of their growth.
Solely Co. focuses on enterprise constructing via positioning, branding, consulting and digital campaigns. Lee is also the lead artist and designer for way of life model Go Quick Don’t Die. He focuses on model creation, enterprise facilitation, graphic design, copywriting and lettering illustration, and he has taught a number of digital workshops for the worldwide lettering group.
Lee graduated from Drexel College in Philadelphia with a twin bachelor’s/grasp’s diploma in chemical engineering, together with a certificates in engineering administration — each of which have discovered distinctive functions in his decidedly inventive profession thus far. He’s a Management Wyoming alumnus (class of 2021) and lives in Sheridan, the place you could find his lettering handiwork in a number of native espresso outlets and bars.
To register for the workshop, go right here. For extra info, e-mail Peter Scott at [email protected].