Maria Rizzo has been elevated to vice chairman of promoting and advertising at Weis Markets, succeeding Ron Bonacci, who’s retiring.
Rizzo (pictured left) beforehand held the publish of director of selling. Plans name for Bonacci, who has served as promoting and advertising VP for over 5 years, to retire on the finish of the 12 months, Sunbury, Pa.-based Weis Markets stated yesterday.
As VP of promoting and advertising, Rizzo will oversee administration of Weis Markets’ promoting, advertising and public/neighborhood relations actions. The Mid-Atlantic grocer stated her key tasks embrace buyer relationship administration, advertising and promoting, spanning print, digital and digital.
Rizzo got here to Weis Markets in January 2009 as a class supervisor after which in February 2013 turned senior supervisor of personal manufacturers and specialty meals (together with pure and natural meals, beer and wine). She was promoted to director of selling in April 2015. Previous to becoming a member of the grocery store chain, Rizzo served as an analyst at private-brand advertising agency Daymon Worldwide.
With greater than 30 years of expertise within the retail grocery enviornment, Bonnaci (pictured left) joined Weis Markets as VP of promoting and advertising in July 2017, coming over from United Supermarkets, the place he was senior director of selling.
Earlier than that, Bonacci spent greater than 10 years at Meals Metropolis/Okay-VA-T Meals, most just lately as VP of selling. That adopted nearly two years as advertising VP at loyalty platform supplier S&H Options and about 12.5 years at The Kroger Co. in numerous roles, together with retailer operations, class administration, merchandising and loyalty advertising.
General, Weis Markets operates 197 supermarkets in Pennsylvania, Maryland, Delaware, New Jersey, New York, West Virginia and Virginia.